Quimbee Ads

Background: Quimbee’s mission is to be a one-stop shop for the online needs of law students and lawyers across the country. Quimbee has been growing based on word-of-mouth and organic channels but it hasn’t been producing integrated marketing campaigns, especially for some competitive products, such as Bar review as Continuing legal education (CLE).

Idea: No one can make law school easy. Quimbee makes law school doable.

My role: Oversaw the end-to-end creative process, lead marketing efforts on emails, events, landing pages, paid and organic social, online and offline campaigns for all product lines.

Results: 2/3 of law students in the US subscribed to Study Aids. Bar Review sales went up 35% year over year. CLE subscriptions went up 23% year over year.

Video Ads

Digital Ads