Hien Le
Hien Le
Hi there
I build AI-native creative systems that make marketing faster, cheaper, and measurably better.
Creative Director with 10+ years in performance marketing — now building the infrastructure that replaces the old way of making ads. AI workflows, agentic production, cross-channel optimization, and the creative judgment to make it all convert.
Expertise

Direct Response Marketing
Direct Response Marketing
Email, direct mail, social, web, broadcast

Branding
Branding
Brand guideline, upper-funnel awareness campaign

Creative Strategy
Creative Strategy
Brand strategy, content development, user research, A/B testing
Generative AI
Generative AI
Image, content, video, sound, presentation
Hien Le
Hi there
I build AI-native creative systems that make marketing faster, cheaper, and measurably better.
Creative Director with 10+ years in performance marketing — now building the infrastructure that replaces the old way of making ads. AI workflows, agentic production, cross-channel optimization, and the creative judgment to make it all convert.
Hien Le
Hi there